Lesson 18 of 20

Misleading charts — conveying a falsehood without lying

truncated axes · dual y-axes · cherry-picking · double ink

Misleading charts — conveying a falsehood without lying
Every trick in this lesson works without misreporting a single number. Which is what makes them hard to catch.

This lesson turns everything so far upside down. Not one of the tricks below alters a number. And yet the reader walks away with a conclusion that is not true.

Switch the tricks on one at a time and see how far one dataset can be pushed.
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1. Truncated axes

You met this in lessons 4 and 5. Lift the baseline of a bar and a small difference becomes dramatic. The same happens with lines — narrow the y-range and noise looks like a trend.

2. Dual y-axes

Draw two different quantities in one panel with a y-axis on each side. Now the crossing point lands wherever you set the two scales. “The two curves meet here” means nothing at all — push one axis slightly and it disappears.

3. Cherry-picking

One representative image, one representative curve. Choose the best-looking one and the figure is dramatic no matter what the average says. Which is why good papers put the quantification of everything next to the representative picture — that is exactly why Fig. 4E pairs slide images with a box plot.

4. Double ink

3-D bars, shadows, perspective. One value carried simultaneously by length, area and volume. People read the most exaggerated of the three.

A 7% change. The middle panel makes it look like more than a tripling. Not one number was touched.
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A sentence like “A overtakes B at this point” has no meaning on a dual-axis chart.
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🤔 Check yourself
What does the crossing point of two curves on a dual-axis chart mean?
🤔 Check yourself
A paper shows one representative histology image. What must accompany it?
🤔 Check yourself
Why are 3-D bar charts bad?